Director of Enrollment Management Communications
Lauren Rucker serves as the director of Enrollment Management Communications. In this role, she facilitates division and cross functional communication plans that impact various audiences including prospective and current students, families, high school counselors, internal and external stakeholders, and more. Her team strives to communicate UT’s mission, value, and overall Volunteer experience through a combination of integrated communication channels and tactics. Her team is dedicated to putting students first in process and practice and dreaming big (all while having fun!).
Rucker’s professional background includes a variety of roles in higher education related to recruitment, alumni and donor relations, student affairs, event planning, and of course, communications. She is a proud UT alumna and holds a BA in business administration, with a concentration in marketing and logistics. She also was a member of UT’s Pride of the Southland Marching Band for all four years of her time at UT.
“My favorite spot on campus is the Torchbearer Plaza on Volunteer Ave. As a member of the marching band, every Saturday we marched to Neyland Stadium to cheer on our Vols. I have so many memories of marching by the plaza while playing Rocky Top and seeing my family and friends cheer me on.”
CliftonStrengths: Achiever, Learner, Includer, Positivity, Restorative